Yamamotoyama Rebranded Tea Package
Eisuke Tachikawa
Packaging Design Yamamotoyama Rebranded Tea Package by Eisuke Tachikawa Yamamotoyama is one of the oldest and most established tea merchants in Japan. It has been the first to sell Green tea today. With the concept of Return to the origin of Edo, Nosigner have redesigned the packages to keep the traditional tea culture alive and pass it on to the future. To make them modern while retaining the charm of the long history brand, Nosigner referred to the traditional colors and structure of the scrolls with Yamamotoyama's original small crests and the calligraphy style of Edo.
Platinum A' Design Award Winner
Yamamotoyama Rebranded Tea Package by Eisuke Tachikawa is an esteemed winner of the A' Packaging Design Award. Yamamotoyama Rebranded Tea Package earned the Platinum A' Design Award in 2021 and is showcased on Best Designs of the World among other exceptional designs. Explore the project details, discover other works by Eisuke Tachikawa and see why Yamamotoyama Rebranded Tea Package design stands out from its competition.
About Yamamotoyama
Packaging Design Yamamotoyama Rebranded Tea Package by Eisuke Tachikawa Yamamotoyama is one of the oldest and most established tea merchants in Japan. It has been the first to sell Green tea today. With the concept of Return to the origin of Edo, Nosigner have redesigned the packages to keep the traditional tea culture alive and pass it on to the future. To make them modern while retaining the charm of the long history brand, Nosigner referred to the traditional colors and structure of the scrolls with Yamamotoyama's original small crests and the calligraphy style of Edo. Yamamotoyama earned the Platinum A' Design Award, the highest level of recognition in the A' Design Award & Competition. Platinum A' Design Award winner works combine exceptional design with advanced technical mastery, and are selected by a grand jury, as the finest entries in their respective categories, after fair, ethical, meritocratic and independent academic review, where nominated projects are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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