Jiangshiguo State Liquor Packaging
Zhu Hai
Packaging Design Jiangshiguo State Liquor Packaging by Zhu Hai Jiangshiguo State Liquor is a packaging design for a limited collection of jiang-flavor Chinese liquor. The bottle carries a raised relief of mountain trend lines and golden dots, which symbolize the lands and rivers of China. The surface color shifts from light blue to ink blue, suggesting a blue sky and green mountains. Auspicious clouds and a Loong figure are illustrated on the two sides. The cap is made of solid wood and metal, showing wood grain and gilding. The relief follows ergonomics, so the bottle is easy to hold. The package is opened by pulling.
Silver A' Design Award Winner
Jiangshiguo State Liquor Packaging by Zhu Hai is an esteemed winner of the A' Packaging Design Award. Jiangshiguo State Liquor Packaging earned the Silver A' Design Award in 2023 and is showcased on Best Designs of the World among other outstanding designs. Explore the project details, discover other works by Zhu Hai and see why Jiangshiguo State Liquor Packaging design stands out from its competition.
About Jiangshiguo State Liquor
Packaging Design Jiangshiguo State Liquor Packaging by Zhu Hai Jiangshiguo State Liquor is a packaging design for a limited collection of jiang-flavor Chinese liquor. The bottle carries a raised relief of mountain trend lines and golden dots, which symbolize the lands and rivers of China. The surface color shifts from light blue to ink blue, suggesting a blue sky and green mountains. Auspicious clouds and a Loong figure are illustrated on the two sides. The cap is made of solid wood and metal, showing wood grain and gilding. The relief follows ergonomics, so the bottle is easy to hold. The package is opened by pulling. Jiangshiguo State Liquor earned the Silver A' Design Award, a distinguished level of recognition in the A' Design Award & Competition. Silver A' Design Award designs combine inventive thinking with advanced design, and are selected by a grand jury, as superior entries in their respective categories, after fair, just, meritocratic and independent academic review, where nominated projects are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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