Miga Brand Design
Li Xue - Today Design
Graphics, Illustration and Visual Communication Design Miga Brand Design by Li Xue - Today Design Miga is a brand identity design developed for an electronic cigarette brand. The updated identity refines the typeface and unifies the logo, giving an immediate brand impression. For the Latin letters, stroke ratios and corner angles are adjusted so the logo relates closely to a smile symbol and recalls the outline of melon vines. For the Chinese characters, strokes are combined with the same symbols and the spacing is regulated, producing rounded and readable forms. The vector logo can be printed at any size and used on light or dark backgrounds.
Bronze A' Design Award Winner
Miga Brand Design by Li Xue - Today Design is a highly esteemed winner of the A' Graphics, Illustration and Visual Communication Design Award. Miga Brand Design earned the Bronze A' Design Award in 2023 and is showcased on Best Designs of the World among other exceptional designs. Explore the details of the project, discover other works by Li Xue - Today Design and see why Miga Brand Design design stands out from its competition.
About Miga
Graphics, Illustration and Visual Communication Design Miga Brand Design by Li Xue - Today Design Miga is a brand identity design developed for an electronic cigarette brand. The updated identity refines the typeface and unifies the logo, giving an immediate brand impression. For the Latin letters, stroke ratios and corner angles are adjusted so the logo relates closely to a smile symbol and recalls the outline of melon vines. For the Chinese characters, strokes are combined with the same symbols and the spacing is regulated, producing rounded and readable forms. The vector logo can be printed at any size and used on light or dark backgrounds. Miga earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new ideas with skillful innovations, and are selected by a grand jury, as valuable entries in their respective categories, after fair, ethical, meritocratic and independent academic review, where entries are voted through blind peer-review process on pre-established, publicly-available evaluation criteria.
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