Xiushan Lantern Brand and Illustration
Pan Xuanli
Graphics, Illustration and Visual Communication Design Xiushan Lantern Brand and Illustration by Pan Xuanli Xiushan Lantern is a branding and illustration project based on the Xiu Shan Lantern Dance, a national intangible cultural heritage of southeastern Chongqing. The design extracts lantern shapes, folk patterns, traditional colors and dance movements, and then retells them in a simple modern visual language. The illustrations are drawn with vector software and applied to cultural products, including red envelopes printed on recyclable paper and other items made of acrylic. The aim is to bring the lantern culture into daily life and to support its continuity.
Bronze A' Design Award Winner
Xiushan Lantern Brand and Illustration by Pan Xuanli is an esteemed winner of the A' Graphics, Illustration and Visual Communication Design Award. Xiushan Lantern Brand and Illustration earned the Bronze A' Design Award in 2026 and is showcased on Best Designs of the World among other remarkable designs. Explore the project details, discover other works by Pan Xuanli and see why Xiushan Lantern Brand and Illustration design stands out from its competition.
About Xiushan Lantern
Graphics, Illustration and Visual Communication Design Xiushan Lantern Brand and Illustration by Pan Xuanli Xiushan Lantern is a branding and illustration project based on the Xiu Shan Lantern Dance, a national intangible cultural heritage of southeastern Chongqing. The design extracts lantern shapes, folk patterns, traditional colors and dance movements, and then retells them in a simple modern visual language. The illustrations are drawn with vector software and applied to cultural products, including red envelopes printed on recyclable paper and other items made of acrylic. The aim is to bring the lantern culture into daily life and to support its continuity. Xiushan Lantern earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new concepts with skillful designs, and are selected by a grand jury, as valuable entries in their respective categories, after fair, just, meritocratic and impartial academic review, where nominated designs are voted through blind peer-review process on pre-established, publicly-available evaluation criteria.
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