Changing Perspectives Environmental Typography
Haley Tebo
Graphics, Illustration and Visual Communication Design Changing Perspectives Environmental Typography by Haley Tebo Changing Perspectives is an environmental typography installation made for the glass panels of a university art building. The letter shapes are cut from frosted vinyl and align into a readable message as people walk past. The message can be read from either direction, so viewers pause and move to complete the text. Each letter is about one to two feet tall, varying with the distance from the viewer. Light passing through the panels repeats the letter shapes as shadows and reflections. The installation invites people across the campus to interact with typography.
Bronze A' Design Award Winner
Changing Perspectives Environmental Typography by Haley Tebo is a winner of the A' Graphics, Illustration and Visual Communication Design Award. Changing Perspectives Environmental Typography earned the Bronze A' Design Award in 2020 and is showcased on Best Designs of the World among other remarkable designs. Explore the details of the project, discover other works by Haley Tebo and see why Changing Perspectives Environmental Typography design sets itself apart from its competition.
About Changing Perspectives
Graphics, Illustration and Visual Communication Design Changing Perspectives Environmental Typography by Haley Tebo Changing Perspectives is an environmental typography installation made for the glass panels of a university art building. The letter shapes are cut from frosted vinyl and align into a readable message as people walk past. The message can be read from either direction, so viewers pause and move to complete the text. Each letter is about one to two feet tall, varying with the distance from the viewer. Light passing through the panels repeats the letter shapes as shadows and reflections. The installation invites people across the campus to interact with typography. Changing Perspectives earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new ideas with skillful designs, and are selected by a grand jury, as valuable entries in their respective categories, after fair, just, meritocratic and impartial academic review, where entries are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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