Utobeera Fruitbeer
Jansword Zhu
Desain Kemasan Utobeera Fruitbeer ᨑᨗ Jansword Zhu Utobeera is a packaging design for a fruit beer. The name Utobeera was inspired by the word Utopia, and it reflects the brand values of equality, human rights, diversity, uniqueness and love. Four well known figures from art history are reinterpreted in a psychedelic illustration style: the hat man by Rene Magritte, a girl in a Chinese dress, Bacchus, the god of wine, and the Chinese god of longevity. Each fruit in the original artworks is replaced by a digital fruit figure. The design refers to cyberpunk culture and uses Pantone colors and foil pressing.
ᨄᨈᨑᨗᨆ A' Design Award
Utobeera Fruitbeer ᨕᨔᨛᨒᨙᨊ Jansword Zhu ᨕᨗᨊᨑᨗᨈᨘ ᨄᨈᨑᨗᨆ ᨑᨗ ᨄᨄᨀᨒᨛᨅᨗ A' Penghargaan Desain Kemasan. Utobeera Fruitbeer ᨆᨈᨑᨗᨆ A' Design Award ᨑᨗ ᨈᨕᨘ 2020 ᨊᨛᨊᨗᨕ ᨑᨗᨄᨀᨗᨈ ᨑᨗ Best Designs of the World ᨔᨗᨅᨓ ᨉᨙᨔᨕᨗ ᨆᨒᨕᨗᨊᨙ ᨆᨗᨊᨔ ᨆᨒᨛᨅᨗ. ᨅᨌᨕᨗ ᨄᨄᨗᨔᨛᨊ ᨄᨑᨚᨐᨙ, ᨔᨄᨕᨗ ᨕᨔᨛᨒᨙ ᨆᨒᨕᨗᨊᨙ ᨑᨗ Jansword Zhu ᨊᨛᨊᨗᨕ ᨕᨗᨔᨛᨂᨗ ᨄᨘᨊᨊ ᨔᨅ ᨉᨙᨔᨕᨗ Utobeera Fruitbeer ᨆᨄᨀᨗᨈ ᨌᨗᨑᨗ ᨆᨅᨙᨉ ᨑᨗ ᨕᨔᨛᨒᨙ ᨔᨕᨗᨂᨊ.
ᨄᨄᨗᨔᨛᨊ Utobeera
Desain Kemasan Utobeera Fruitbeer ᨑᨗ Jansword Zhu Utobeera is a packaging design for a fruit beer. The name Utobeera was inspired by the word Utopia, and it reflects the brand values of equality, human rights, diversity, uniqueness and love. Four well known figures from art history are reinterpreted in a psychedelic illustration style: the hat man by Rene Magritte, a girl in a Chinese dress, Bacchus, the god of wine, and the Chinese god of longevity. Each fruit in the original artworks is replaced by a digital fruit figure. The design refers to cyberpunk culture and uses Pantone colors and foil pressing. Utobeera ᨆᨈᨑᨗᨆ A' Design Award ᨑᨗ ᨈᨗᨀᨛ ᨅᨛᨔᨗ, ᨄᨄᨀᨒᨛᨅᨗ ᨆᨑᨛᨁ ᨑᨗ A' Design Award & Competition. ᨉᨙᨔᨕᨗ ᨈᨗᨀᨛ ᨅᨛᨔᨗ ᨆᨄᨀᨗᨈ ᨕᨗᨉᨙ ᨆᨈᨛᨁᨘ ᨊᨛᨊᨗᨕ ᨉᨙᨔᨕᨗ ᨄᨑᨚᨄᨙᨔᨗᨕᨚᨊ, ᨑᨗᨄᨗᨒᨗ ᨑᨗ ᨍᨘᨑᨗ ᨆᨒᨚᨄᨚ ᨕᨘᨈᨘ ᨑᨗᨄᨈᨙᨑᨗ ᨔᨗᨅᨓ ᨕᨔᨛᨒᨙ ᨆᨈᨑᨗᨆ ᨄᨄᨀᨒᨛᨅᨗ, ᨑᨗᨆᨘᨊᨑᨗᨕ ᨄᨛᨑᨗᨀᨗᨔ ᨕᨀᨉᨙᨆᨗ ᨆᨒᨛᨇᨘ, ᨆᨈᨘᨑᨘ ᨕᨉᨙ, ᨆᨊᨘᨑᨘ ᨀᨘᨕᨒᨗᨈᨔᨊ ᨊᨛᨊᨗᨕ ᨈᨛᨊᨑᨗ ᨄᨅᨙᨉ-ᨅᨙᨉ. ᨑᨗᨒᨒᨛᨊ ᨄᨛᨑᨗᨀᨗᨔᨕᨙ, ᨄᨑᨚᨐᨙ ᨑᨗᨕᨍᨘᨀᨂᨙ ᨑᨗᨄᨗᨒᨗ ᨆᨊᨘᨑᨘ ᨄᨛᨑᨗᨀᨗᨔ ᨑᨗ ᨔᨙᨕᨙᨒᨙᨆᨘ ᨈᨛᨊᨑᨗ ᨕᨗᨔᨛᨂᨗ ᨕᨔᨛᨊ ᨄᨛᨅᨘᨕᨙ, ᨆᨊᨘᨑᨘ ᨄᨈᨚᨀ ᨄᨛᨊᨗᨒᨕᨗᨕ ᨄᨘᨑ ᨑᨗᨈᨛᨈᨛᨀᨙ ᨊᨛᨊᨗᨕ ᨑᨗᨄᨕᨗᨔᨛ ᨑᨗ ᨈᨕᨘ ᨆᨙᨁᨕᨙ.
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ᨕᨛᨂᨗ ᨉᨙᨔᨕᨗᨈ ᨆᨉᨙᨌᨙ?
ᨄᨔᨘᨕᨗ ᨉᨙᨔᨕᨗᨈ ᨑᨗ A' Design Awards, ᨊᨔᨅ ᨕᨛᨀ ᨑᨗ ᨉᨄᨛᨈᨙᨑᨛᨊᨊ Best Designs of the World ᨊᨛᨊᨗᨕ ᨑᨗᨕᨗᨔᨛ ᨑᨗ ᨔᨗᨊᨗᨊ ᨒᨗᨊᨚ.
ᨀᨗᨑᨗᨆᨂᨗ ᨉᨙᨔᨕᨗᨈ