Chic HK 2020 Lifestyle Event

Chic HK 2020 Lifestyle Event 由 Hong Kong Trade Development Council 创作，是 A' 活动与事件设计奖 的广受认可的获奖作品。Chic HK 2020 Lifestyle Event 于 2021 荣获 A' Design Award，与其他出色设计一同在 Best Designs of the World 展示。探索项目详情，发现 Hong Kong Trade Development Council 的其他作品，了解 Chic HK 2020 Lifestyle Event 为何能在众多参赛设计中独树一帜。

活动与事件设计 Chic HK 2020 Lifestyle Event 由 Hong Kong Trade Development Council Chic HK 2020 is a lifestyle trade event held in Guangzhou, China. The event helped 80 Hong Kong companies build brand awareness and test consumer response in the South China market. The visual concept mixes traditional and simplified Chinese characters to form a new typography for the event title. Three primary colours were added to the graphics and used to mark the different lifestyle sectors. The exhibition covered 9000 square metres over two floors and ran for four days. A large graphic on the glazed facade and a 3D welcome backdrop greeted visitors. Chic HK 2020 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、公正、择优且独立客观的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，通过盲审同行评议流程，对参赛作品进行投票。