Chinese Zodiac Typography

Chinese Zodiac Typography 由 Mengyu Cao 创作，是 A' 平面、插画与视觉传达设计奖 的获奖作品。Chinese Zodiac Typography 于 2021 荣获 A' Design Award，与其他卓越设计一同在 Best Designs of the World 展示。探索项目详情，发现 Mengyu Cao 的其他作品，了解 Chinese Zodiac Typography 为何能在众多参赛设计中表现出众。

平面、插画与视觉传达设计 Chinese Zodiac Typography 由 Mengyu Cao The Chinese Zodiac typography includes 12 characters. Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog, Pig. It combines Chinese calligraphy and Chinese traditional watercolor drawing. With design thinking, it breaks the original calligraphy forms and adds creative drawings to it harmoniously to show the meaning of each character within itself. Chinese characters always look like complicated drawings to people who don't know Chinese. The purpose of this project is to make the Chinese characters understandable to everyone to spread Chinese culture. Chinese Zodiac 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名项目进行投票。