Koch's Meerrettich Rebranding
Wolkendieb Design Agency
包装设计 Koch's Meerrettich Rebranding 由 Wolkendieb Design Agency The motto "back to the roots" is currently conquering the food industry. Ancient root vegetables, which include horseradish, are currently very popular. To revive the brand in shelves, Wolkendieb relaunched the Koch's brand identity and packaging portfolio. The logo was modernised to become bolder and more visible. The new design focuses on depicting the unprocessed natural ingredients and the clean recipes without additives or conservatives. Fresh from the field straight to the consumer: directly, simply and lovingly prepared!
A' Design Award 银奖 获奖作品
Koch's Meerrettich Rebranding 由 Wolkendieb Design Agency 创作，是 A' 包装设计奖 的备受赞誉的获奖作品。Koch's Meerrettich Rebranding 于 2022 荣获 A' Design Award 银奖，与其他卓越设计一同在 Best Designs of the World 展示。探索项目详情，发现 Wolkendieb Design Agency 的其他作品，了解 Koch's Meerrettich Rebranding 为何能在众多参赛设计中表现出众。
关于 Koch's Meerrettich
包装设计 Koch's Meerrettich Rebranding 由 Wolkendieb Design Agency The motto "back to the roots" is currently conquering the food industry. Ancient root vegetables, which include horseradish, are currently very popular. To revive the brand in shelves, Wolkendieb relaunched the Koch's brand identity and packaging portfolio. The logo was modernised to become bolder and more visible. The new design focuses on depicting the unprocessed natural ingredients and the clean recipes without additives or conservatives. Fresh from the field straight to the consumer: directly, simply and lovingly prepared! Koch's Meerrettich 荣获 A' Design Award 银奖，这是 A' Design Award & Competition 的一项卓著荣誉。A' Design Award 银奖 获奖设计将创新思维与专业的设计融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中品质出众的参赛作品。评审依据预先制定并公开的评价标准，通过盲审同行评议流程，对提名作品进行投票。
