Guangzhou Metro Spirit Lightbox Poster

Guangzhou Metro Spirit Lightbox Poster 由 Zhaohui Lu 创作，是 A' 广告、营销与传播设计奖 的广受认可的获奖作品。Guangzhou Metro Spirit Lightbox Poster 于 2023 荣获 A' Design Award 铜奖，与其他出色设计一同在 Best Designs of the World 展示。深入了解项目细节，发现 Zhaohui Lu 的其他作品，了解 Guangzhou Metro Spirit Lightbox Poster 为何能在众多参赛设计中独树一帜。

广告、营销与传播设计 Guangzhou Metro Spirit Lightbox Poster 由 Zhaohui Lu Guangzhou Metro Spirit is a series of lightbox posters created for a city metro system. The posters show young workers in scenes of technology, service, design, construction and culture. Strong contrasting colors, bold graphics and short text give the series a modern and youthful look. Each poster is made with acrylic and high-brightness LED lights with low energy use. Eight posters are installed in each of twenty-four stations. The series communicates the professionalism and the diversity of the metro services. Guangzhou Metro Spirit 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的想法与娴熟的创新融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中值得关注的参赛作品。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名项目进行投票。