包裝設計 Bubly Bounce Beverage Packaging 作者: PepsiCo Design and Innovation Bubly Bounce is a beverage packaging design for a caffeinated sparkling water line. The packaging extends an existing sparkling water range and signals the addition of caffeine without moving into the visual language of energy drinks. Bold and bright colors, bubbles, friendly greetings and smiles are kept, so the brand stays easy to recognize. The design also communicates the use of two flavors in one drink. The system is intended to appeal to current buyers and to stand out clearly on the shelf.
A' Design Award得獎作品
由PepsiCo Design and Innovation創作嘅Bubly Bounce Beverage Packaging,係A' 包裝設計獎嘅備受讚譽嘅得獎作品。Bubly Bounce Beverage Packaging喺2022榮獲A' Design Award,並同其他卓越設計一齊喺Best Designs of the World展示。深入了解項目細節,發掘PepsiCo Design and Innovation嘅其他作品,了解Bubly Bounce Beverage Packaging嘅設計點樣喺同場作品中脫穎而出。
關於Bubly Bounce
包裝設計 Bubly Bounce Beverage Packaging 作者: PepsiCo Design and Innovation Bubly Bounce is a beverage packaging design for a caffeinated sparkling water line. The packaging extends an existing sparkling water range and signals the addition of caffeine without moving into the visual language of energy drinks. Bold and bright colors, bubbles, friendly greetings and smiles are kept, so the brand stays easy to recognize. The design also communicates the use of two flavors in one drink. The system is intended to appeal to current buyers and to stand out clearly on the shelf. Bubly Bounce榮獲A' Design Award鐵獎級別嘅獎項,係A' Design Award & Competition一項備受推崇嘅肯定。鐵獎級別設計展現紮實構思同專業設計,經過公平、秉持公義、擇優同不偏不倚嘅學術評審後,由大型評審團選入得獎作品之列並予以刊載;獲提名作品均依據預先訂立並公開嘅評審準則,經由匿名同行評審程序投票評選。
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