Advertising, Marketing and Communication Design Full Moon Social Ad by Fabiano Dalmácio Full Moon is a social media advertisement created for Guinness. The visual was published in Facebook and Instagram feeds and stories on Halloween night in 2020, when a rare blue moon was visible around the world. The image was produced through retouching and photo manipulation in Adobe Photoshop. High resolution moon references, brand images and beer textures were combined in layers to form a single picture. The intention was to join a global conversation with a simple link between the moon and a glass of beer.
Silver A' Design Award Winner
Full Moon Social Ad by Fabiano Dalmácio is an esteemed winner of the A' Advertising, Marketing and Communication Design Award. Full Moon Social Ad earned the Silver A' Design Award in 2021 and is showcased on Best Designs of the World among other outstanding designs. Explore the project details, discover other works by Fabiano Dalmácio and see why Full Moon Social Ad design rises above its competition.
About Full Moon
Advertising, Marketing and Communication Design Full Moon Social Ad by Fabiano Dalmácio Full Moon is a social media advertisement created for Guinness. The visual was published in Facebook and Instagram feeds and stories on Halloween night in 2020, when a rare blue moon was visible around the world. The image was produced through retouching and photo manipulation in Adobe Photoshop. High resolution moon references, brand images and beer textures were combined in layers to form a single picture. The intention was to join a global conversation with a simple link between the moon and a glass of beer. Full Moon earned the Silver A' Design Award, a distinguished level of recognition in the A' Design Award & Competition. Silver A' Design Award designs combine inventive thinking with professional design, and are selected by a grand jury, as superior entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where entries are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
More designs by Fabiano Dalmácio
Fine Arts and Art Installation Design The Book That Grew Grazing Guide by Fabiano Dalmácio
Idea and Conceptual Design The Book That Grew Grazing Guide by Fabiano Dalmácio
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