Yingjiagong Baijiu Beverage
Wen Liu
Packaging Design Yingjiagong Baijiu Beverage by Wen Liu Yingjiagong Baijiu is a packaging design for a Chinese distilled spirit. The shape of the Dabie Mountain is used as the main design element. Traditional Chinese ink painting and line drawing are combined to form the mountain image. A large area of white space is applied, and green is the main color. The outer box is made of plastic to reduce cost and allow recycling. The bottle and the cap are made of ceramic with a sprayed finish. The box measures 136 mm in length, 116 mm in width and 290 mm in height. The design presents the natural fermentation setting of the distillery.
Silver A' Design Award Winner
Yingjiagong Baijiu Beverage by Wen Liu is a winner of the A' Packaging Design Award. Yingjiagong Baijiu Beverage earned the Silver A' Design Award in 2020 and is showcased on Best Designs of the World among other remarkable designs. Explore the details of the project, discover other works by Wen Liu and see why Yingjiagong Baijiu Beverage design sets itself apart from its competition.
About Yingjiagong Baijiu
Packaging Design Yingjiagong Baijiu Beverage by Wen Liu Yingjiagong Baijiu is a packaging design for a Chinese distilled spirit. The shape of the Dabie Mountain is used as the main design element. Traditional Chinese ink painting and line drawing are combined to form the mountain image. A large area of white space is applied, and green is the main color. The outer box is made of plastic to reduce cost and allow recycling. The bottle and the cap are made of ceramic with a sprayed finish. The box measures 136 mm in length, 116 mm in width and 290 mm in height. The design presents the natural fermentation setting of the distillery. Yingjiagong Baijiu earned the Silver A' Design Award, a distinguished level of recognition in the A' Design Award & Competition. Silver A' Design Award designs combine creativity with advanced design, and are selected by a grand jury, as high-quality entries in their respective categories, after fair, ethical, meritocratic and independent academic review, where nominated designs are voted through blind peer-review process on pre-established, publicly-available evaluation criteria.
More designs by Wen Liu
Packaging Design San Liang Jiang Beverage by Wen Liu
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