Gatorade x Go Rigo Product Design

Gatorade x Go Rigo Product Design 由 PepsiCo Design and Innovation 创作，是 A' 社会设计奖 的获奖作品。Gatorade x Go Rigo Product Design 于 2023 荣获 A' Design Award 铜奖，与其他卓越设计一同在 Best Designs of the World 展示。深入了解项目细节，发现 PepsiCo Design and Innovation 的其他作品，了解 Gatorade x Go Rigo Product Design 为何能在众多参赛设计中表现出众。

社会设计 Gatorade x Go Rigo Product Design 由 PepsiCo Design and Innovation Gatorade x Go Rigo is a limited edition collection of clothing and sports accessories created for cyclists. The collection was developed through a collaboration between Gatorade and Go Rigo Go, and proceeds from the sales supported the Los Yarumos Cycling School in the northern area of the Department of Antioquia in Colombia. The designs are inspired by Colombian landscapes. Mountain and valley motifs appear across the garments and the accessories. The motifs represent the effort and dedication of cyclists on every kilometre ridden. Gatorade x Go Rigo 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的理念与娴熟的创新融为一体，由大型评审团经过公平、公正、择优且独立客观的学术评审，选为各自类别中值得关注的参赛作品。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名项目进行投票。