Packaging Design Jincaitou Baijiu Packaging by SHANGHAI GUIJIU GROUP Co., LIMITED. Jincaitou is a packaging design for a series of Chinese baijiu spirits. The cap is made from food grade material, and its pattern combines modern decal printing with traditional enamel techniques. The front of the package shows a dancing lion, a jade ruyi and a magpie, three motifs linked to good fortune in Chinese culture. The back shows painted scenes of the liquor making process, from feeding and cooking to fermentation and distilling. The package measures 105 by 105 by 260 millimetres and uses modern production methods that keep costs low.
Silver A' Design Award Winner
Jincaitou Baijiu Packaging by SHANGHAI GUIJIU GROUP Co., LIMITED. is an esteemed winner of the A' Packaging Design Award. Jincaitou Baijiu Packaging earned the Silver A' Design Award in 2021 and is showcased on Best Designs of the World among other exceptional designs. Explore the project details, discover other works by SHANGHAI GUIJIU GROUP Co., LIMITED. and see why Jincaitou Baijiu Packaging design sets itself apart from its competition.
About Jincaitou
Packaging Design Jincaitou Baijiu Packaging by SHANGHAI GUIJIU GROUP Co., LIMITED. Jincaitou is a packaging design for a series of Chinese baijiu spirits. The cap is made from food grade material, and its pattern combines modern decal printing with traditional enamel techniques. The front of the package shows a dancing lion, a jade ruyi and a magpie, three motifs linked to good fortune in Chinese culture. The back shows painted scenes of the liquor making process, from feeding and cooking to fermentation and distilling. The package measures 105 by 105 by 260 millimetres and uses modern production methods that keep costs low. Jincaitou earned the Silver A' Design Award, a distinguished level of recognition in the A' Design Award & Competition. Silver A' Design Award designs combine inventive thinking with advanced design, and are selected by a grand jury, as superior entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where nominated designs are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
More designs by SHANGHAI GUIJIU GROUP Co., LIMITED.
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